Advertising

Advertisers - Get in on a good thing. Premium ad placements available for a limit time only. Air Car Magazine offers your company a marketable edge and option in the auto landscape..

 

 

Magazine Specs

Published: monthly basis
Format: glossy magazine (210 x 276mm excl. 5mm bleed)
Agency commissions prices exclude commissions of 16.5%
Material all material to be sent to: This e-mail address is being protected from spambots. You need JavaScript enabled to view it   or courier to physical address
Artwork all supplied artwork to be 300dpi high resolution pdfs.
Note: Right of placement resides with the publication.
Target Market
• English speaking people
• All race groups
• All ages
• LSM 7-10
• Mostly male (70/30)
• Household income $45,000 plus
• Educated and informed
• Technically and practically minded
• Independent thinkers
• Trend setter
Editorial Focus
• News - new models, updates,
motor shows etc.
• Reviews - comparative tests and driving
impressions
• Offroad
• Travelogues
• Motorsports
• Long Termers
• Entertainment

Editorial StyleDesign Style
• Entertaining• Innovative
• Informative• Entertaining
• Graphic• Niche
• Diverse• Graphic
• Technical• Professional
 • High quality
 • Award-winning photographs

Advertising

Why Advertise at Air Car Magazine?

Here is a chance to market your product, service, company or web site to a highly resourceful audience of professionals. Our rates are more effective and our ads are significantly less expensive than other magazines.

Magazine Rates

Online Rates

Magazine Ad Rates

CLASSIFIED ADVERTISING RATES

Order your classified ad online | Download and print a mail-in form

Classified Word Ads: $9 per 10 words, 180 words maximum.

Mart: One column wide (2.187 inches) by 1, 2, or 3 inches high at $180 per inch. Black and white only, and no frequency discounts.

Advertising Closing Dates: 10th of second month prior to desired issue date (i.e., January 10 is the closing date for the March issue). ACM reserves the right to reject any advertising in conflict with its policies.
Rates cover one insertion per issue. Classified ads are not accepted via phone. Payment must accompany order. Word ads may be sent via fax (905/827-5545) or e-mail ( This e-mail address is being protected from spambots. You need JavaScript enabled to view it ) using credit card payment. Include name on card, complete address, type of card, card number and expiration date. Make checks payable to Air Car Magazine.
  

If you are a private advertiser, take advantage of FLYER's cost effective classified advertising rates. From just £70.50 (£60 plus VAT), you can have your own individually designed mono display box for two consecutive months.

  • No cost per word rates
  • Low cost colour display advertising
  • We design your ad
  • Up to two months coverage

Contact Advertising for further information.

Why not include a colour picture in your ad for just £76.38 including VAT [£65 +VAT]?

Background Statistics

Current site traffic statistics show about an average of 4,033,230 page views and about 1,223,520 unique visitors each month. There are also approximately 6,380 readers subscribed to our weekly email newsletter. 80% of our readership is established professional web designers, web developers, information architects, usability engineers and user experience designers. 10% of our readership is freelance and/or amateur web designers and web developers. The remaining 10% are users who are interested in pursuing web design as a career or who have a specific interest in some of the content in our magazine. For more information about our audience including purchasing power see our readership survey results.

Monthly Traffic Statistics (March 2006)

Page Views: 5,053,241
Unique Visitors: 1,239,520
Hits: 8,790,150
Subscribers: 850

Demographic Profile (April 2006)

Average Age: 25-54 years of age
Average Sex: Male
Average Industry:
Average Job Title:
Average Company Size: 1000 employees
Average Purchasing Power: Sets business goals & budget.

Code of Ethics

Alongside ads in Air Car Magazine, we continue to offer reviews of new and developing technology and current industry trends. We stand by our ethical standards and our readers recognize this. We reserve the right to refuse ad space to any company, service or product upon editorial review. We also reserve the right to author unbiased reviews and article on products, services or companies that we advertise for or otherwise conduct business with.

 Online Ad Rates

Air Car Magazine advertising rates are fixed per-month rates. Price per month drops if more months are purchased together. Rates are subject to change on a per month basis. Existing purchase rates are not affected by any new rate change for the following months. Contact us with any questions.

Type1 mo.3 mo.6 mo.9 mo.12 mo.
Banner Ads$140.00$130.00$120.00$110.00$100.00
Newsletter Ads *$130.00$120.00$110.00$100.00$90.00
Block Ads$120.00$110.00$100.00$90.00$80.00

* - One month of ad space equals about four newsletter issues.

Our Competition

Site NameRank*Reach*AdvertisingContentAudience
TypePrice/Mo.ArticlesTutorialsBlogDesignDevIA
Builder.com978,980.00GraphicNot Listed XX  X 
SitePoint2992,440.00Graphic$1,000XXXXXX
A List Apart1,589857.00Graphic$4,400XX XX 
WebReference4,259381.00GraphicNot Listed  X  X 
WebDeveloper4,758338.50GraphicNot Listed  X  X 
WebMonkey7,897198.50GraphicNot ListedXXX X 
Digital Web12,494151.00Graphic$120XXXXXX
Vitamin22,64179.00Graphic$800XXX X 
Boxes & Arrows36,96652.50Events only$200XX   X
NetDiver37,83348.00GraphicNot Listed  XX  
WDVL37,90652.50GraphicNot ListedXX  X 
DigitalThread82,85720.00Text$28  XX  
Design Interact89,44614.00Graphic$45 CPM X XX  
CommArts96,19016.50Graphic$45 CPMX  X  

* Rank and Reach Per Million Users according to three-month average from Alexa as of October 2006.  

  

Specifications

Below are the specification for each ad type found on Digital Web Magazine and in our newsletter. Please be sure that your ad meets these specifications before submitting it to our staff. Each ad type has specific requirements for size, weight, word-count and formats allowed.

Standard Banner Advertising

Graphic specs: 468 pixels wide by 60 pixels high, under 16k in weight
Graphic formats: GIF, JPG, or animated GIF
Visibility: standard
Placement: bottom of page right below articles.
Reoccurrence: site-wide rotation, under 20 ads in rotation.
Example graphic:

CoolHomePages.com

Block Advertising

Graphic specs: 135 pixels wide by 100 pixels high, under 10k in weight
Graphic formats: GIF, JPG, or animated GIF
Visibility: high
Placement: left side of page below primary navigation.
Reoccurrence: site-wide rotation, under 20 ads in rotation.
Example graphic:

TopStyle Editor

Newsletter Advertising

Text specs: up to approximately 30 words total (not including URLs).
Text formats: ASCII Text-Only or Word DOC formats only.
Visibility: standard
Placement: Two slots avilable. Lower half of newsletter (text) and right column of newsletter (HTML). One segment per sponsor.
Distribution: all newsletter subscribers or approximately 6,380 users.
Example Text:

  aircarmagazine.com The WAY of the Future ! 


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